Most people think staying active is enough to protect them as they age.

It isn't.

1 in 5 people who fracture a hip die within 12 months, not from the fall itself, but from the cascade that follows.

Blood clots, pneumonia, muscle loss that the body can't recover from.

The painful part is most of them were active before it happened.

The real problem is silent. Bone loss has no symptoms, no warning, no pain.

By the time a fracture occurs, the window to build meaningful protection has usually been closing for decades.